OS PRINCíPIOS BáSICOS DE GEOTARGETING

Os Princípios Básicos de Geotargeting

Preferred deals: In a preferred deal, an advertiser can get a sneak peek at a publisher’s available inventory and buy it at a fixed price before it goes up for auction.Ad Exchange then reviews the received bids, removing those that are outside of publishers’ criteria. Next, it selects the auction winner and the corresponding advertising conten

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